National Media Group and Artur Janibekyan are announcing the creation of a joint production company. The new joint venture Originals Production will create original content for the Russian market of digital platforms.
The establishment of this joint venture will expand the partners' opportunities in the content production segment. The Originals Production company will attract the best representatives of the professional production environment, which will help it become the leading aggregator and producer of content for Russian digital platforms.
Svetlana Balanova, CEO of National Media Group: "Content production for digital platforms is a great growth potential in a highly competitive media market. Artur Janibekyan is an incredibly talented media manager, who has successfully implemented new formats and lit up new stars in the Russian media market. Cooperation with him gives a new impetus to the creation of content for digital platforms."
Artur Janibekyan, Russian producer, founder of Comedy Club Production: "The Originals Production company will become the main birthplace of new meanings and trends. Aside from another opportunity to produce relevant and unique content, I am glad to feel like in a familiar state of a co-owner of the new venture we are creating."
Vyacheslav Murugov, Deputy General Director of National Media Group for Entertainment Broadcasting: "This unprecedented merger of creative teams will significantly strengthen our position on the content production market, as well as confirm the leading position of National Media Group in the content sphere and, I am sure, we will create many successful projects by our joint efforts."